https://scuba.mba/blogs/news 2026-06-05T18:14:13+08:00 weekly https://scuba.mba/blogs/offers 2026-06-06T15:17:22+08:00 weekly https://scuba.mba/blogs/customers 2026-06-06T15:51:23+08:00 weekly https://scuba.mba/blogs/money 2026-06-06T16:08:05+08:00 weekly https://scuba.mba/blogs/operations 2026-06-06T16:06:45+08:00 weekly https://scuba.mba/blogs/staff 2026-06-06T16:03:43+08:00 weekly https://scuba.mba/blogs/owner 2026-06-06T16:04:40+08:00 weekly https://scuba.mba/blogs/offers/the-value-equation-dive-shop-edition 2026-06-06T15:08:20+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/pineapple-at-the-beach.jpg?v=1780729700 The value equation, dive shop edition https://scuba.mba/blogs/customers/the-four-lead-types-and-where-dive-shops-actually-get-them 2026-06-06T15:47:54+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/teacher-student-diving-school_2.jpg?v=1780732074 The four lead types and where dive shops actually get them https://scuba.mba/blogs/money/what-does-one-certification-actually-cost-you 2026-06-06T16:08:05+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/woman-male-divemaster-lesson-diving-school.jpg?v=1780733285 What does one certification actually cost you? https://scuba.mba/blogs/operations/why-your-gear-room-is-losing-you-money 2026-06-06T16:06:45+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/young-man-with-kitesurf-board_fe15642b-f729-4be1-8e23-155ea3adcd08.jpg?v=1780733205 Why your gear room is losing you money (and what to do about it) https://scuba.mba/blogs/staff/why-your-divemasters-keep-leaving-in-october 2026-06-06T16:03:43+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/divers-scuba-gear-leisures-after-dive-lesson.jpg?v=1780733023 Why your divemasters keep leaving in October https://scuba.mba/blogs/owner/working-in-vs-working-on-the-dive-shop 2026-06-06T16:04:40+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/diving-instructor-students-instructor-teaches-students-dive.jpg?v=1780733080 Working in vs working on the dive shop https://scuba.mba/blogs/owner/what-only-the-owner-can-do 2026-06-06T16:02:51+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/vacation-peace-sign-in-ocean.jpg?v=1780732971 What only the owner can do https://scuba.mba/blogs/offers/the-case-for-raising-your-prices-in-a-saturated-dive-market 2026-06-06T15:10:26+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/instructor-two-divers-suits-sitting-poolside-back-view-diving-school-teaching-people-swim-underwater-with-scuba-gear-indoor-swimming-pool-interior-background-group-training.jpg?v=1780729826 You are too cheap! The case for raising your prices in a saturated dive market https://scuba.mba/blogs/offers/bonuses-guarantees-scarcity-dive-shop 2026-06-06T15:17:22+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/equipment-diving-is-edge-pool-ready-lesson.jpg?v=1780730242 Bonuses, guarantees, and scarcity in a dive shop (without sleazing it up) https://scuba.mba/blogs/staff/divemaster-to-manager-promotion-that-breaks-teams 2026-06-06T16:02:23+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/diver-prepares-his-equipment-diving-sea.jpg?v=1780732943 The divemaster-to-manager promotion that breaks teams https://scuba.mba/blogs/customers/building-a-referral-engine-from-your-last-200-divers 2026-06-06T15:51:23+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/Screenshot_2026-06-06_at_15.50.39_2x_7240b12b-5cb7-4b7c-903d-720ecfbcf1a3.png?v=1780732283 Building a referral engine from your last 200 divers https://scuba.mba/blogs/money/dive-gear-depreciation-and-replacement-reserve 2026-06-06T16:00:59+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/scuba-compressed-air-tank-boat-ready-diving_4.jpg?v=1780732859 Dive gear depreciation: the cost you're not charging back https://scuba.mba/blogs/customers/google-reviews-the-divers-source-that-compounds 2026-06-06T15:46:27+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/beautiful-young-woman-working-with-laptop-tropical-beach_41802c92-6bca-482f-9a32-9d25218adfa9.jpg?v=1780731987 Google reviews: the source of divers that compounds https://scuba.mba/blogs/operations/booking-system-audit-where-leads-die 2026-06-06T15:59:34+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/underwater-bubble-ring-ascends-towards-sun.jpg?v=1780732774 Booking system audit: where leads die between Instagram and the boat https://scuba.mba/blogs/operations/why-fixing-customer-complaints-one-by-one-doesnt-work 2026-06-06T15:58:22+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/underwater-coral.jpg?v=1780732702 Why fixing customer complaints one by one doesn't work https://scuba.mba/blogs/offers/what-youre-really-selling-discover-scuba-dive 2026-06-06T15:16:02+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/diving-instructor-helps-his-student-secure-scuba-gear.jpg?v=1780730162 DSD: What you're really selling when you sell a Discover Scuba Dive https://scuba.mba/blogs/offers/stacking-value-without-inflating-costs 2026-06-06T15:12:08+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/divemaster-students-diver-course-holiday-wearing-wetsuit-diving-foreground-is-oxygen-tank.jpg?v=1780729928 Stacking value without inflating costs https://scuba.mba/blogs/customers/why-your-instagram-isnt-bringing-in-bookings 2026-06-06T15:43:35+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/snorkeling-french-polynesia-coral-gardens.jpg?v=1780731815 Why your Instagram isn't bringing in bookings https://scuba.mba/blogs/money/dive-shop-low-bookings-without-discounting 2026-06-06T15:57:28+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/beautiful-beach-perfect-spending-relaxing-summer-afternoons-bonaire-caribbean.jpg?v=1780732648 Low bookings? 4 Ideas to consider https://scuba.mba/blogs/customers/review-platform-rules-how-operators-get-banned 2026-06-06T15:41:23+08:00 weekly https://cdn.shopify.com/s/files/1/0751/4223/4268/articles/high-angle-shot-person-s-hand-with-silver-rings-near-laptop-phone-hat.jpg?v=1780731683 Review platform rules and how operators get banned